Category Framing the Economy

How do the UK public think and reason about the economy? What shapes and informs our idea of how the economy works, who it serves and how it could be changed? How can civil society construct new and compelling stories that shift thinking and call for a more equitable and democratic economy?

Framing the Economy set out to answer these questions.

Eight Years On From Framing the Economy

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It’s been eight years since we published Framing the Economy. Back then, one participant told us:

“I think the economy is set by men in suits basically, and they will always profit from it, and profit enormously.”

This quote summarised what we heard consistently — people felt the system is rigged and they didn’t believe it could change. We published the report in 2018 to try and shift that sense of fatalism. Over the last two years, FrameWorks UK, our original partner on the mindsets side of this work, went back to see how public thinking about wealth and the economy has shifted since then.

Framing the Economy Findings

Today PIRC, the New Economics Foundation, NEON and the FrameWorks Institute are launching two story strategies that progressives can use to shift thinking on the economy. They’re built on values and metaphors that encourage the hope that change is possible…

Can you help reframe the economy?

Call out for research literature! PIRC, New Economics Foundation, NEON and the Frameworks Institute are starting an 18 month project on Framing the Economy, helping social movements tell a better, more compelling story about what our economy is for, how it’s…

Strivers and skivers?

The binary rhetoric that currently surrounds the welfare state reflects a deep moral narrative with a crippling social impact. ‘Strivers’ and ‘skivers’ are two sides of the same coin. That coin is shame. One side represents the deserving, and the…

Money talks

We’re ‘consumers’ or ‘taxpayers’ and we care about things like ‘pay-off’, ‘return on investment’ and ‘growth’: that’s the bottom line. Right? Well, I’d put my money on it. But, actually, when did that happen? When did we start to pepper…

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